Lou Lou Lips was created by Melbourne makeup artist Louise Griffin. Conceived from her efforts to find the perfect lipstick solution for each client, Louise Griffin launched Lou Lou Lips in 2017. Today Lou Lou Lips has two ranges; The Goddess range - a collection of seven semi-matte, hydrating lipsticks named after seven influential Goddesses - and ALIAS - which consists of seven creamy matte, long lasting lipsticks inspired by women who challenged the status quo with intelligence and strength whilst under the guise of a man. Growing from just 1 stockist to 52 in a short two years, Louise Griffin combines an innate aptitude for entrepreneurship with an unwavering passion for her industry. For Louise, lipstick has always been that finishing touch of confidence, she wants other women to feel the same.